01 / Finance
Banking & Finance
Household finance, credit, payments, capital markets and financial services.
Independent research · India and beyond
From Data
to Intelligence.
We turn information into understanding. TBDC researches markets, industries, businesses and consumers to surface the shifts, signals and opportunities shaping decisions.
Featured research · 01
Start with the evidence.
Our inaugural report examines a decade of change in how Indian households earn, spend, save, borrow and invest.
TBDC REPORT · 7 NOVEMBER 2026
Indian Financial Habits and How They Have Evolved in the Past 10 Years
CONSUMER · HOUSEHOLD FINANCE · MACRO
Flagship report
Indian Financial Habits 2016–2026
A data-led look at the changing financial behaviour of Indian households — from UPI and SIPs to borrowing, gold, insurance and household consumption.
24,162 crUPI transactions in FY26
₹3.50 lakh crAnnual SIP inflows in FY26
2016–26Decade under review
Free executive summary available. Full report access will be enabled shortly.
EXPLORE THE REPORT →Research coverage
Explore the forces shaping business.
Our coverage is designed to cross industries and disciplines — not to stop at one function or sector.
EXPLORE →
02 / Consumer
Consumer & Retail
Consumption, purchasing behaviour, categories, retail and changing lifestyles.
03 / Technology
Technology & AI
Technology adoption, platforms, artificial intelligence and digital ecosystems.
04 / Health
Healthcare & Pharma
Healthcare access, markets, industry shifts and patient economics.
05 / Media
Media & Advertising
Audience behaviour, advertising, commerce and the economics of attention.
06 / Economy
Economy & Business
Macro trends, enterprise, trade, investment and emerging opportunities.
Trendspotting
Signals worth paying attention to.
Short, evidence-led observations on emerging trends, market shifts and developments that may matter next.
READ TRENDSPOTTING →“Good intelligence does more than describe what happened. It helps explain what is changing — and why it matters.”
Our approach
Evidence first. Interpretation second.
We distinguish sourced facts, calculations and analysis. We make methods visible, acknowledge uncertainty and correct errors transparently.
HOW WE WORK →